Speak with Substance: a Guide to Finding and Using Information Effectively

In this lesson, we will first discuss why we use a variety of information in a speech. You will then practice identifying and evaluating (1) background information, (2) data and statistics, (3) lived experiences, and (4) analysis using an example speech on the topic of procrastination.

At the end of this lesson you will be able to:

  • Identify and find relevant and useful information that is appropriate to the topic, audience, setting, and purpose of a speech.
  • Evaluate information for credibility and usefulness in your speech.
  • Give specific examples of the available types of information, and describe when and why you would use background information, data or statistics, lived experiences or testimony, or expert analysis as evidence in a speech.

Four types of information to include in your speech

We will next introduce four types of information and why each can serve a different purpose when communicating with your audience. 

Examples of each type of information are provided so you can practice evaluating what to include in your speech and why.

 

Next, go to the section on Background information.